Global executive search network Amrop needed a revitalized brand to
compete around the world. Working with 58 member firms in over 80 countries,
we defined, built consensus for and implemented a new brand and identity
that has unified the organization.
- Work undertaken:
- Naming
- Brand positioning
- Message platform
- Brand architecture
- Logo
- Visual identity
- Websites
- Brand implementation
- Signage
- Brand training
