Ramius, an $11 billion hedge fund, recognized they needed a stronger brand to “move to the next level.” TM developed a strategy and communications plan to distinguish Ramius as a leading institutional alternative investment manager in North America, Europe and Asia.
  • Work undertaken:
  • Brand positioning
  • Message platform
  • Brand architecture
  • Logo
  • Visual identity
  • Website
  • Collateral
  • Brand implementation
  • Signage
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