brand strategy + design
for defining moments.

We are a brand strategy and creation firm focused on helping clients at defining moments.

 

A moment that will impact your company’s reputation is on the horizon. Count on it. It could be a merger, major acquisition, crisis, new CEO or many other transformational events. Many see these defining moments as hurdles. We see them as opportunities to build and strengthen your brand, and deliver measurable long term value to your business.

/from the chopping block

Animated GIF created for XL Catlin

/looking forward to

AIGA Design Conference 2024

/from one minute reads

get your good vibe chocolate here

/defining moments

m&a/spin-off
new
markets
new
strategy
ipo
growth
phase
new service
or product
competitive
threat
reorganizing
new
leadership
start-up
succession
crisis

/expertise

research

brand strategy

brand architecture

naming

identity

digital

communications

measurement